PART 1: INFLUENCE As COM 427 has come to an end, it is time to see if I really do have what it takes to be Newhouse social media communicator and potential influencer. At the start of the course, I only had a personal Twitter that was merely for funny and occasionally borderline inappropriate retweets. So, […]
Read more "Personal Influence Growth & Analysis: From NHsmc Influencer to Beyond"Nike’s controversial Colin Kaepernick campaign has been the topic of many consumers’ and advertisers’ conversations throughout the past few months. Launching the campaign during the NFL season opener with a TV spot and print ad, Kaepernick can be heard saying, “Believe in something. Even if it means sacrificing everything. Just Do It.” Here, the sacrifice is a […]
Read more "Blog Post 3: Nike’s #Kaepernick Ad."Have you ever been called on in class when you had absolutely no idea what was going on? Studious Dog Yeahhh, we’ve all been there: staring wide eyed and clueless at the professor thinking to ourselves, “oh god, why me?” My meme incorporated college humor and the worlds’ love of dogs to create the #StudiousDog campaign. […]
Read more "#StudiousDog Campaign Analysis"These days, there are so many entertainment awards that it can be confusing to keep track of which awards are for what media industry. Do you know the difference between the Oscars, Emmy’s, Tony’s, Grammy’s and SAG awards? Most of us don’t! Watch this video to find out more!
Read more "What’s the Difference Between Entertainment Awards?"Amidst a world where social media sites track our every like, post, share and search, the publics’ privacy has never seemed less private. In fact, with the use of big data, bots, artificial intelligence and so on, the line between private and public has never been more blurred. We unknowingly ‘accept’ the terms and conditions […]
Read more "Fighting the Fake"