27 followers. I came into COM 427 with only 27 followers. From getting only about 30 impressions on a tweet to 528 impressions and even 59 engagements, I literally started from the bottom and now I feel like a Twitter guru– okay maybe I shouldn’t say guru! After applying all the valuable techniques learned in class […]
Read more "Started From The Bottom, Now I’m HERE."With every popular tweet, there’s a strategic reason on how it got so popular. Here are my popular tweets of this semester with an explanation of how I executed the post as well as the analytics of the tweets: Impressions: 528 | Engagements: 59 | Engagement Rate: 11.2% Evaluation: This tweet was popular because it relates to my twitter audience. My audience includes […]
Read more "The Best of @FantaDickoSU"#IfTheyGunnedMeDown was a successful movement that went viral after starting on Twitter and making it’s way through The New York Times, Washington Post, Time Inc., and other popular news outlets. The hashtag was in response to how the media portrayed Michael Brown, an 18 year old African-American male who was shot by police in Missouri. […]
Read more "#IfTheyGunnedMeDown"[pin_widget url=”https://www.pinterest.com/pin/459226493233169316/”] Objective: The objective of the content is to generate buzz about gun violence and increase awareness of gun violence incidents in america Content Strategy: This will be done by users sharing hocking facts about gun violence in America, graphic pictures, along with emotional stories of someone that lost their life or was severally […]
Read more "#AreYouNext"Have you ever thought to yourself what exactly makes a good story? What makes a story stand out from the others? Well, I’m here to share what I believe makes a great story. I believe no matter what the story is, whether it’s about a girl saving a cat from a tree, it can be told […]
Read more "Cool Story Bro"One of my favorite social media campaigns this year is Dove’s #SpeakBeautiful campaign. Dove thought it was important to highlight the beauty in each woman and show them that it is okay to empower and compliment other women as well. Society tells women that if they don’t look a certain way, they aren’t considered beautiful, […]
Read more "#SpeakBeautiful"Marketers and advertisers get my attention in many ways, I’d like to break it down to several parts. The parts are broken down by how the marketer or advertiser promotes, where exactly they promote, promoting in a new and creative way, promoting in a simple and not complicated matter, and last but not least making […]
Read more "Attention Grabbing 101"