Twitter Game On Fleek

Start – Followers: 277 & Following: 564 End – Followers: 449 & Following: 660 Coming into the class in September, I only had 277 followers on Twitter and was far from being an active user. However, tweeting each week for class inspired me to get into regularly posting on Twitter. My current follower audience size is 449, […]

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Top 10 Tweets

By utilizing the strategies and tools taught in this course (COM 427: Social Media for Communicators), I have been able to transform my social media footprint. My perception and knowledge of current trends in social media has changed considerably over the past several weeks. I now understand the benefit in using targeted and strategic tactics in order […]

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#OptOutside Instead Of Black Friday

When it comes to Black Friday, you either love it or you hate it. As someone who dislikes shopping to begin with, the idea of bracing frenzied hoards of shoppers (especially the day after stuffing my face on Thanksgiving) is an obvious “pass” for me. I have heard first-hand accounts from those who survived experienced the madness […]

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Flexible Family For the Win

[pin_widget url=”https://www.pinterest.com/pin/25262447887030449/”] From cute animal videos to memes, there is no way of knowing what is or isn’t going to go viral. However, certain insights can be helpful in strategizing how to best position content to go viral. Recent social media trends indicate that appealing to positive emotions is key to driving user engagement. Seeking to […]

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Attention Worthy Content

In today’s interconnected world, there is no escaping the 24/7 onslaught of media messages. Illustrating the challenges associated with a global network that is overly saturated with content, Ethan Zuckerman promotes the notion that “our challenge is not access to information; it is the challenge of paying attention” (Rewire, 19). With so many eyeballs viewing […]

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