Between Aug. 28 and Nov. 29 this year, my Twitter follower grew by 63 (12.3 percent) from 513 to 576. My Klout score slightly went up from 44.72 to 46.99. During that period, I’ve gained numerous followers who are reporters and designers at The Daily Orange where I work as a copy chief. Several Daily […]Read more "Personal Influence Growth Analysis"
At the beginning of the semester, on August 28, I had 237 followers on Twitter. Now, my following has increased by 13 followers to 250, which is a 5.49% increase. While I did not have a Klout account prior to the semester, when I got an account on September 3, my rating was 24.45. On […]Read more "Analyzing My Growth From an Egg to a Bird"
Part 1: Influence At the start of the semester, I had a whopping 8 followers. I was very familiar with Twitter as I had used it throughout my Middle School and High School careers, but it was mostly used as a social platform. For that reason, I decided to deactivate my old account and start […]Read more "My COM 427 Journey: From Start To Finish"
In light of the many sexual misconduct allegations that have surfaced within the past month, I thought it appropriate to find a hashtag that related to one of these events. The hashtag I chose to examine was #Franken, since the breaking news of Al Franken’s sexual harassment allegations has been rather controversial and politically heated. Al […]Read more "The Sexual Misconduct Debate"
For the past few years the issue of climate change and global warming have been topics of conversation around the country. Many people debating over the severity of the situation and whether or not it was a real concern, something that could directly affect each and every one of them. Twitter and other social media […]Read more "#ClimateChange"
Apple’s release of the iPhoneX has been the most eagerly anticipated iPhone yet due to its new features. Some brand new features include Face Id, a sleeker design, and the removal of the home button. Being that Apple is one of the most valued and trusted brands; it is inevitable that the release of a […]Read more "The iPhone X: the worst best iPhone yet"
As special council led by Robert Muller investigates possible collusion between President Donald Trump’s campaign and Russia, the role of social media with ties to pro-Kremlin eager to influence the 2016 presidential election is under scrutiny. The New York Times reported in September that Twitter — pro-Russian accounts posing to be Americans and “bots”— might […]Read more "#Russia: It’s more than just Robert Muller investigation"
Objective: My objective for my meme was to get a lot of engagement by making 100 impressions on Twitter and get 10 retweets and 15 likes, plus gain five followers. I wanted to get the same number of impressions on Imgur. Imgur Meme: https://imgur.com/gallery/9LjAO Twitter Webcard Tweet: No such thing as too much food! #NHsmc […]Read more "Analyzing the Never-Ending Food Meme"
My primary goal of the viral content marketing campaign was to make a creative and original meme that would generate high levels of engagement, with the potential and hope that it would go viral. I marketed and promoted my meme using various social media platforms such as Twitter and Imgur. I set two objectives for […]Read more "Take the Lettuce and Leave – Campaign Analysis"
For my unique meme I decided to use a mix of #catcontent and #collegelife. I also wanted to make sure to use one of my own pictures, otherwise I would have felt like it wasn’t really my personal meme. Therefore I chose a funny picture of my cat Elsa when she was still a kitten […]Read more "Another Cat Meme Going Viral?"