Viral Content Challenge

Background: Krampus is an Alpine folklore. He is the half-goat, half demon counterpart to St. Nicholas. He punishes and kidnaps the children on the naughty list as St. Nicholas gives the good children candy. Krampus and St. Nicholas come on December 5th which is during the campaign timeline, and there is plenty of Krampus merchandise […]

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Marketing Plan for Viral Challenge Part II: How to Cope with The Post-Thanksgiving Blues

Background: I created a comforting and funny BuzzFeed community post. It shows people how to cope with dealing with the reality of heading back to school and work after Thanksgiving holiday. Objective: The main objective of this plan is to track and analyze the steps taken in order to create a viral BuzzFeed community post. […]

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Life is Like a Dandelion

[pin_widget url=”https://www.pinterest.com/pin/448037862908859181/”]   Description: A black-and-white photo of a dandelion   I think this content is viral because it takes the less travelled approach to a widely recognized natural phenomenon. The dandelion is a symbol of wishing and dreaming. It is also a symbol of optimism and perspective because scientifically it is a weed and is […]

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