New York Fashion Week (NYFW) ran from February 11 to February 18. The show had a trending hashtag #IAmNYFW revolving around the topic of inclusion for models with disabilities. Below, the activity during the month of February for news articles that include the hashtag have a small bump in the beginning of the month likely to start the conversation and then it jumps up immediately right before the first day.
Twitter, however, is silent about #IAmNYFW until it begins and there is a steady flow of conversation until the last day and then begins to die out. This further proves that live-tweeting is large on Twitter and once a topic becomes less relevant people begin to move on to other conversations.
Since NYFW takes place in the Big Apple, it is not surprising to find the United States ranking number one in the world. The United Kingdom and Italy follow because London’s Fashion week was right after New York’s and Italy is another fashion capital of the world.
Below, #IAmNYFW is in the center and immediately surrounding it in orange are the main connections to this hashtag. FTL MODA are both mentioned as they are the firm who put on the show.
In blue, we start to see the disability topic factoring in. Madeline Stuart is a model with Down Syndrome and this was her second appearance on the runway.
Surrounding that is ‘diversity’, ‘Rebekah’ (Rebekah Marine is a one-armed model who was also present), ‘Ilaria Niccolini’ (the producer of the show), and beyond that are other sprinklings of the surrounding disability inclusion topic.
The Buzz Graph affirms what the Word Cloud mentions above with stronger ties between NYFW – FTL – Rebekah, Madeline, amputee (the models/disability) – and Niccolini, Josefa (the producer and high fashion designer whose designs were worn by the models)
On Twitter, the middle to end of the fashion show was seeing more attention than the beginning.
Though 3 retweets is not a lot, there were multiples of these all relating to the changing of industry standards, inclusion, and diversity.