Personal Influence Growth and Analysis/Top 10 Tweets Assignment

Posted on by Zoey Peck

Part 1: Influence

At the start of the semester, I had 73 followers on Twitter. Now, with 85 followers, I’ve had a 16% gain in followers. My klout score has gone up from 19 to 31. I believe what made this possible was not just the content, but the consistency of content. Tweeting recurrently is what helped engagement and ultimately an increase in followers.

Part 2: Execution

Top Ten Tweets:

1.

Twitter analytics for this tweet: https://imgur.com/FkBGM7h

Summary of execution: I created this tweet by picking a photo first and foremost. I knew photos got engagement, but more importantly, photos of animals. Once I found a picture I could easily caption, I thought of my current situation as a senior in college. (Impressions: 171)

2.

Twitter analytics for this tweet: https://imgur.com/Vgerk1D

Summary of execution: For this tweet, I spent hours searching for “Social Media IRL,” while I was away in Palm Springs for a wedding. I noticed a common trend at the hotel, and took a picture as an example. (Impressions: 620)

3.

Twitter analytics for this tweet: https://imgur.com/YAzrsCJ

Summary of execution: As you can see, there is a common trend happening- almost all the tweets on this list involve a photo. This one is particularly more engaging for my followers because of how unified and simple the pictures are displayed. I’ve shared something interesting, a set of photos that are only unique to my twitter page and myself. (Impressions: 442)

4.

Twitter analytics for this tweet: https://imgur.com/FfKrwGU

Summary of execution: I believe this got the engagement that it did because my followers are women, and particularly women my age. The list displays influential women of our generation. (Impressions: 131)

5.

Twitter analytics for this tweet: https://imgur.com/xvpW8Kf

Summary of execution: The purpose of this tweet was to promote my instagram. Instead of saying “follow me on instagram, @zoeypeck,” I decided to look for an engaging photo in my feed. (impressions: 108)

6.

Twitter analytics for this tweet: https://imgur.com/eQ6Dn9R

Summary of execution: In this tweet, I used twitter to promote the video I posted on Youtube. I got 193 impressions and 16 total engagements. The video has 25 views on youtube.

7.

Twitter analytics for this tweet: https://imgur.com/XRw5fd7

Summary of execution: The purpose of this tweet was to engage with a company on twitter for new potential followers if the company responds. Moo did respond to my tweet, which led to more engagement on my tweet. (Impressions: 1,028)

8.

Twitter analytics for this tweet: https://imgur.com/6DGML1G

Summary of execution: After a shocking win in class during the Periscope Heart Challenge, this moment was definitely worthy of a tweet and photo. (Impressions: 371)

9.

Twitter analytics for this tweet: https://imgur.com/tukt1sN

Summary of execution: During a moment of pure panic and worry, I took to twitter to get as many views as possible for our previous class assignment. It turns out that if you ask an audience to engage, they will. I got a total of 14 link clicks from that tweet. (Impressions: 78)

10.

Twitter analytics for this tweet: https://imgur.com/9QTAqoc

Summary of execution: The purpose of this tweet was to use a platform to advocate for something bigger than ourselves. Sometimes one tweet can help people in need. (Impressions: 97)

Reflection:

Pictures are a huge part of my life, and proved to be an anchor point for my online presence. Whether they are my own personal pictures or a meme from the internet, I needed them to make my tweet whole. It’s what made my tweets engaging and interesting. Visual representations in combination with a consistency in tweeting results in an overall good twitter account that’s worth a follow. In conclusion, I’ve learned that visuals and consistency is what gave me the outcomes I wanted.

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