At the start of the semester, I had 261 followers on Twitter and by the last week of classes this semester, I made it up to 281. When I looked back to see where I started, I knew I had gained a few, but I didn’t realize that it was that many. Number of followers […]
Read more "Twitter Influence and Followers"Welcome to the #CSTop10 (like #SCTop10, only with my name instead of SportsCenter…ok I tried.) In looking back to find my top 10 tweets, there was so much fun, interesting, and compelling content surrounding the tweets that brought back a lot of cool memories from all of our different Twitter assignments and the engagements that […]
Read more "#CSTop10"In light of what could be the largest UN climate conference of the decade on Monday, Nov. 30, I decided to analyze sentiment around #ClimateMarch on Twitter. Hundreds of thousands of people around the world marched for action to be taken on worldwide climate policies and social media was swarmed with posts using the hashtag […]
Read more "Twitter Reacts to #ClimateMarch"Virality is something that we all aim for as social media users. We’re constantly watching video after video, seeing meme after meme, wondering how they became so popular in the first place. If you’ve ever been on Twitter, Vine, Facebook, or really any social media platform, you know exactly what I’m talking about. Sometimes this […]
Read more "#SpreadJoy: If You’re Happy And You Know It, Post It!"Anything can be news, but not everything is technically newsworthy. There are good stories, and then there are GOOD stories. As media consumers, we search for the GOOD and weed out the rest through identifying what makes a story something we identify with. How stories are told can be even more important than what a story […]
Read more "Finding “Greatness” in Storytelling"Social media is everywhere and with so much to look at, it’s important to have campaigns and events that make an impression on social media consumers. Through social media campaigns, companies can hone in on a specific message that they want to spread to the public and encourage engagement and participation that could lead to […]
Read more "How #RefreshinglyHonest Are You?"Gaining and retaining attention of media consumers can be a hard task in a content-swamped world. Whether it is online media, television, magazine and newspaper advertisements, or billboards on the side of the road, attempting to connect with an audience and having that audience understand your product can be daunting. Because there is so much […]
Read more "Grabbing Viewer Attention in a Content-Heavy World"