In this presentation, we examine how both the Snapchat Live Story feature and Twitter Moments feature are vehicles for getting users out of their echo chambers. Both platforms aggregate a variety of rich media that allows users to engage with many perspectives they wouldn’t normally be exposed to. Live Stories rely more heavily on user-generated content […]Read more "Snapchat ‘Live’ Stories – Final Project"
Throughout the semester, I have been tweeting for a class I’m taking in the S.I. Newhouse School of Public Communications. The class has taught me a lot about social media and though I entered the class with a relatively established Twitter account, I have grown my twitter account a lot since the beginning of the […]Read more "On The Rise: The Growth of Network"
Throughout the entire semester, I’ve been regularly tweeting for my S.I. Newhouse School of Public Communications class. In order to track our progress for the class all semester long, my fellow and students used the hashtag #NHsmc. Below are what I consider being my top ten tweets, for the effectiveness. I learned a good amount […]Read more "The Top 10: Twitter Edition"
With the campaigns of each of the 2016 candidates in full-swing, the Twitter landscape has become the new town hall: a place for people from all backgrounds and ideologies to voice their political ideologies and be heard. President Barrack Obama won his elections in 2008 and 2012 with impressive social media campaigns that dwarfed those […]Read more "Twitter: The New Political Hotbed"
Memories I’ll Never Forget I spent this past summer as a beat reporter intern for the Bourne Braves of the Cape Cod Baseball League. The CCBL is the most prestigious amateur collegiate summer league in the nation and embodies the pure nature that baseball draws its roots upon — playing solely for the love of […]Read more "Cape Cod Baseball League – The Best Summer of My Life"
“Well, what was the point?” It’s a statement heard time and time again after telling a story, and it’s a valid question. While plot is the integral and must be present by inherent standards, a good story doesn’t exist without conflict or characters. A reader, listener or viewer can be held spellbound as the characters […]Read more "Character over Conflict: The Root of Storytelling in Social Media"
The movie “The Sandlot” rests on a scene where two characters get into a fight where they verbally insult each other back and forth. Though a period piece based in humor, sports and entertainment, “The Sandlot” reinforces the stereotype that girls can’t hope to play with boys. We all know this is absurd, but the […]Read more "#LikeaGirl – A Social Media Campaign for Good"
I’m the key demographic. As a young adult who hasn’t quite settled into his purchasing habits yet, people want me to lock in and buy their products. How do marketers and advertisers get my attention? For me, the answer to this is pretty easy. Creating Contrast. There’s an overload of content and information pushed upon […]Read more "Creating Contrast: Combating Clutter in a Crowded World"