#LikeaGirl – A Social Media Campaign for Good

The movie “The Sandlot” rests on a scene where two characters get into a fight where they verbally insult each other back and forth. Though a period piece based in humor, sports and entertainment, “The Sandlot” reinforces the stereotype that girls can’t hope to play with boys. We all know this is absurd, but the […]

#LikeAGirl Empowers Women On Social Media

Starting in June 2014, Procter & Gamble’s (P&G) Always brand made it their objective to keep girls confident while undergoing puberty. According to AdWeek, the Always #LikeAGirl campaign has received over 54 million views on YouTube and close to 30 million views on other websites. Always has recently followed up with another advertisement in the […]

Newhouse

SOCIAL MEDIA

#likeagirl