Senioritis Campaign

OBJECTIVE Background—I wanted to create a campaign around senioritis, because I know most students are in the senioritis “slump” around this time of year. Goals—I wanted to create a meme relating to those current college students, particularly seniors, in the senioritis “slump.” Objective—I wanted my meme to reach at least 500 views on Imgur and […]

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Kanye Sprints Out of Washington

Objective The main goal of the campaign was to achieve at least 500 views on the meme on Imgur. Secondary goals included getting at least 5 favorites on my promoted tweet. I also wanted to get 5 hearts on my GroupMe post.   Meme Kanye Sprinting Out of Washington WebCard No matter your opinion @kanyewest […]

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Campaign Analysis: Trixy Food Meme

Introduction  It all started with a funny photo of my friend’s spoiled dog… I imported the photo into Imgur to create a relatable and appropriate meme that promoted using TwitterAds. Objectives  Surpass 500 imgur views At least 10 twitter retweets Minimum 20 twitter favorites Meme  Trixy Food Meme Twitter Webcard  We all know this feeling…https://t.co/k3alX7Cm9Q#hanger […]

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Viral Meme Part Two: Analysis

A pre-election prediction… How do ya'll think tonight's gonna go? #electionday #govote — Mac Konrad (@MacMcKonrad) November 6, 2018 GOALS: To get 500 views on Imgur For people on Twitter to see my deep link to imgur and click on it To crack a dark joke about the nature of news regardless of how you […]

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Viral Content Challenge

Objective: 500 clicks on my meme via Imgur Meme: Business Majors Webcard: What I see as I walk to class in leggings and a sweatshirt. #nhsmc #meme #collegeproblems — Annie F. Farber (@FarberAnnie) November 5, 2018 Engagements and Spend: View post on imgur.com Analysis: My meme was not successful, despite the fact that I accidentally […]

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Viral Marketing Analysis

Objective: My objective from my marketing plan was for my meme to go viral! Meme: Sorority Life Analysis: Overall, I began my campaign feeling pretty good because of the response that I got from my classmates. However, I think I overestimated how the campaign would do outside of a university setting. When I initially uploaded […]

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