My Growth on Twitter

Posted on by Matthew Schiff

Twitter was never a huge social media platform for me until I started this class.  Now, I feel like I know the ins and outs of the platform and even backend analytics I had no idea existed.  When I first joined this class, I had measly 7 followers.  Now, I have 88 with a 151% gain.  Although that may not sound like a lot, I consider it a large following for someone who does not consistently tweet, nor seek out followers.  What worked the best is following startup Twitter accounts.  Every time I followed one, I would get followed back with another 3 or so additional followers.  My Klout score, a score that tracks your influence on social media started at 16 points and grew all the way to 60.

The following tweets are my top 10 with the most engagements:

My first one is by far my most engaged tweet.  I offered to film our classes mannequin challenge and was retweeted by several peers along with the Newhouse School.  Total engagements: 1,022

This tweet was my viral content challenge tweet.  Our goal was to get over 30 engagements which was fairly manageable.  This was made with a Twitter web card which I never used before but it turned out to be very beneficial. Total engagements: 100

My fraternity hosted a safe driving week in honor of two brothers who passed away in car crashes.  I was so proud of my brothers for raising so much money, that I felt the Twitter world needed to see.  I also realized that attached photos or gifs to your tweets brings up the engagement by a lot. Total engagements: 84

Being a fan of Mean Girls, I thought this gif was great for October 3rd.  Like above, gifs bring in a lot of engagement. Total engagements: 59

This tweet was from the anchor app.  It was my first podcast and actually turned out pretty well.  This was an exercise to bring followers out of Twitter and onto another social media platform which worked. Total engagements: 56

Probably my most relatable tweet, I added this comical gif to show people what a Monday feels like. Total engagements: 107

This tweet was the first time I uploaded my Snapchat story.  The story itself was pretty funny so I felt there did not need to be much text.  It also brought followers to my Snapchat which was cross-platforming my social media accounts. Total engagements: 76

During the election, I crafted this pic-stich to lighten up the mood.  Total engagements: 50

This tweet was crafted during election season but the selfie was taken months before durning Hillary Clinton’s visit to campus.  Total engagements: 41

Promoting prof Grygiel’s panel, we snapped pics of ourselves at the event.  Tweeting it out showed support for the cause. Total engagements: 41

 

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