Social Media: A Year in Review

As members of a highly-connected generation, it is important to examine how advertisers and individuals are changing the way they use social media. The platforms that promote themselves the most are not necessarily the ones that the target audience is using, and the platforms they are using may not lend themselves to the best advertisements or […]

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Rising Social Influence

Virtually everyone I see daily – my peers, professors, and friends – use social media in some form. Social media is used to share thoughts, articles, interests, and content. Individuals in my age group like to think that since we have grown up with social media and since or personalities demand it, we have all mastered […]

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@emjaywatson’s Top 10 Tweets

The most successful tweet from this past semester that included the class hashtag was my tweet promoting a YouTube video made with a friend. This tweet currently has 757 impressions with 26 engagements. I knew any tweet in which I tagged my friend James would get engagements due to @GongoozleTV’s over 4,000 followers. Jame’s title […]

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Pixar’s Super Team Short

Pixar has always been known for both their revolutionary animation technologies as well as their unique stories. While usually the feature film is praised more than the animated short that prefaces every Pixar movie, “Sanjay’s Super Team” seems to have generated more buzz and excitement than The Good Dinosaur. The main reason for this seems to be that […]

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Pixar and Recreation

[pin_widget url=”https://www.pinterest.com/pin/391953973799357914/”]   Above is a mash-up of two of my favorite things: Pixar films and Parks and Recreation. Each character from Parks and Recreation is Photoshopped onto a Pixar character I believe matches their personality. I call this series of images “Pixar and Recreation”. There are three things I believe make for the most […]

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Left Swipe Dat: A Truth Campaign

Truth is a national campaign devoted to helping eradicate teen smoking in the United States. About a year ago, in August of 2014, Truth launched a campaign called “Finish It”. The “Finish It” campaign relied heavily on social media and online content to help inspire teens and young adults to be the generation that does […]

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Conan, Geico, and Companion

Late-night television has been a classic North American pastime since Johnny Carson popularized the genre in the early 1960s. As a child and teen told to be quietly in my room before 11PM, I never understood why when it came to talk shows, late was seen as better. Now, for the first time in my […]

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