Yodeling Into Virality

My objectives for this project was to create a meme that would go viral and reach over 500 views on Imgur. The Yodeling Walmart Kid #NHSMC  https://cards.twitter.com/cards/18ce53yi6np/5jbc6 For this campaign, having others retweet my content via Twitter increased my viewership the most. I also retweeted my link and posted it on Facebook which improved my […]

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Llama Boy

The objectives of the Llama Boy campaign included garnering 500+ views across platforms (especially imgur) and 10+ RTs and 40 likes (total) on twitter.  The following image shows the original tweet:

Upon the first tweet, I received 12 likes. I retweeted this tweet 3 times over the next few days and ended up with a total of 24 likes. This self-promotion seems to not work in getting retweets, but accrues a few likes each time. I tried to play around with the original editorial calendar and switch up the time of day for each retweet, but none of the responses stood out as better than any other. Here is the imgur version of the meme:

Llama Boy

The meme overachieved on imgur, getting more than 500 views. I used the hashtags #Llama, #Farm, #Boy, #Meme and #Couple the first time I shared it to the community. This got the meme up to about 200 views. I then changed the hashtags to the current set up, which quickly pushed me over the edge for the goal of 500+ views across platforms.

My Instagram posts yielded almost nothing, which makes sense considering it is a small, private account. I think the lack of success on twitter can be attributed to only supplying the meme with the text over it. I definitely think the meme is customizable and better copy for the image is possible, but I only put out the version I made and not the original picture. The hashtags on imgur are very influential for getting views, especially for memes like this. Most of my success came from strategically changing those and sharing to the community.

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Summer Came (And Conquered)

This past week I had the chance to experiment with the power of social media. The mission was simple: make a meme go viral. The meme was to be created and shared on Imgur, a platform used to share GIF and meme content. With over 250 million users uploading over 15 million images a day, […]

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#Mayochup or #MayoFAIL?

The condiment brand Heinz has recently released its new plans to release a product called “Mayochup” which is a combination of Ketchup and Mayonnaise. They released a Twitter poll on April 11, 2018. They told Twitter users that if they got 500,000 votes for “yes” then they would release the product. Many Twitter users responded […]

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