GROUPTHINK AND SOCIAL IDENTITY CONNECTION TO SOCIAL MEDIA

This presentation will examine the relationship between these communication theories and modern social media, as well as provide examples of these connections. Groupthink Theory, communication theory created by Irving Janiswhere a consensus is developed in the group but is not reviewed for issues or problems that might occur. Social Identity Theory, a communication theory created by Henri Tajfel and John Turner where people select their social group based on self-worth rather than differences.

 

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