Twitter Follower Growth:
Start: 24
End: 42
Percent Gain: 75%
Analysis:
I felt that I added followers in a plethora of ways, which helped me branch out and be followed by a diverse group of people. I was able to get retweeted by one of my favorite hockey journalists, which added a few hockey fan followers, as well as gaining followers from making friends in class, and also from my viral tweet campaign. This twitter account (I have a social one as well that I use much more) was relatively new and I had not tweeted often from it, however when I began tweeting on a more regular basis I was able to gain followers. A few of my tweets included hashtags that also improved my amount of followers slightly. I probably could have gone out and followed more people to attempt to get a follow back. This is one thing I wish I had done to improve my follower growth.
Klout Score Growth:
Start:14.84
End: 31.58
Percent Gain: 113%
Top 10 Tweets:
1:
@Dejan_Kovacevic continuously goes beyond typical reporting to give the best coverage of Pittsburgh sporting news around. #NHsmc #DK
— Cole Zimmerman (@ColeRZimmerman) October 10, 2016
Engagement: 78 total. 2 retweets, 7 likes.
Here I tagged one of my favorite Pittsburgh Penguins reporter/journalist and he retweeted me which gave my tweet a lot of views, since he has over 100k followers. This tweet was part of a class assignment to reach out to someone popular.
2:
Doing my part to promote the least used emoji. #NHsmc #EmojiTracker 🚳
— Cole Zimmerman (@ColeRZimmerman) November 2, 2016
Engagement: 49 total. 4 retweets, 10 likes.
This tweet was posted during a class where we learned about a website called Emoji Tracker that included live updates and analytics of the most and least used emojis across the world. While everyone was interested in which emojis were used most, I played devil’s advocate and tweeted the one that is used least. People found this funny, and it gained some success.
3:
Depending on the #ElectionNight outcome, you may end up feeling a little like this poor pup. #NHsmc #Dogs https://t.co/meZcgyQzig
— Cole Zimmerman (@ColeRZimmerman) November 9, 2016
Engagements: 18 total. 1 retweet, 2 likes.
This tweet was posted during our viral campaign, and I felt that after the election was decided, I could make a connection to it somehow. By using the hashtag ‘Election Night’ I was able to get a lot of impressions and views due to the hashtag’s popularity.
4:
It's #CuffingSeason, but sometimes things don't go as planned. #Single #Dog #NHsmc 🐩🐶https://t.co/meZcgyQzig
— Cole Zimmerman (@ColeRZimmerman) November 2, 2016
Engagements: 72 total. 3 retweets, 6 likes.
Again, this was during the viral content challenge. This was the first tweet I put out, and my classmates helped me get some engagements. Due to those retweets, it spread to other groups of people. I tried to include a relatable caption for the twitter card, as well.
5:
That face you make when you're about to get @ChipotleTweets #Chipotle #Food #Selfie #NHsmc pic.twitter.com/86fkGJtLKi
— Cole Zimmerman (@ColeRZimmerman) November 2, 2016
Engagement: 52 total. 0 retweets, 2 likes.
This tweet was made for a twitter assignment that required us to post a selfie. Rather than just post a random selfie, I tried to get engagement from a company, so I chose Chipotle and was able to get a favorite as well as a reply from my favorite fast food place.
6:
When #USA gets eliminated from #WCH2016 but you remember the Penguins and NHL start back up soon #NHsmc 🏒 pic.twitter.com/jyDGsm7DeB
— Cole Zimmerman (@ColeRZimmerman) September 21, 2016
Engagement: 63 total. 1 retweet, 4 likes.
Here, I used a relevant event to complete a twitter assignment. I used hashtags to get more engagement and used media to catch the eye of both followers and possibly people who clicked on the hashtag. I included an emoji as well, to add to the visual aspect of the tweet.
7:
#Periscope: Need #Fashion tips? Don't worry #Nhsmc has you covered with our #FashionShow https://t.co/MJazhDxpeK
— Cole Zimmerman (@ColeRZimmerman) October 26, 2016
Engagements: 22 total. 0 retweets, 4 likes.
During our Periscope challenge, which was hilarious and extremely fun, we tweeted it out to get more viewers, and to spread some happiness and hopefully generate a few laughs. This tweet included a hashtag to try to gain more viewers, as well as included Periscope media.
8:
Have the post #election blues? Check out this #meme, maybe you can relate to this cute dog. #NHsmc https://t.co/meZcgyQzig
— Cole Zimmerman (@ColeRZimmerman) November 9, 2016
Engagements: 9 total. 1 retweet, 1 like.
Again, this tweet came during the viral content campaign. I tried to make it relevant once again to the time of the election, by including that hashtag. I also tagged “meme” in this tweet.
9:
Sidney Crosby tops @TSN_Sports Top 50 #NHL players for the 6th year… did your fav player make the list? #NHsmc https://t.co/BkH3AKIs6F
— Cole Zimmerman (@ColeRZimmerman) October 24, 2016
Engagements: 9 total. 0 retweets, 0 likes.
This was drafted as an assignment to tweet a link. I tried to get replies and engagements by asking a question, however seemed to come up short. I added a tag of TSN as well as tagging the NHL in a hashtag.
10:
Poker night at the house, and Will likes his hand. #NHsmc #Poker #GifBoom pic.twitter.com/uHV49UUe6K
— Cole Zimmerman (@ColeRZimmerman) September 21, 2016
Engagements: 35 total. 0 retweets, 0 likes.
This tweet was an assignment to create a gif and tweet it using Gif Boom. Since this was media, it got a lot of clicks, I think. I also included the hashtag ‘poker’ to get the tweet out to another group of people.