#CapsFlyers Analysis

The Washington Capitals and Philadelphia Flyers are facing off in the first round of the 2016 NHL Playoffs, and fans from both sides are showing their support using the hashtag #CapsFlyers. However, the heavy majority of support has been shown for the Capitals so far: Hockey 101: This is NOT, I repeat, this is NOT […]

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The HYPE on #Kyliecosmetics

Well, it looks like Kylie Jenner has established herself in the beauty industry with #Kyliecosmetics. Thats right, just when you thought the Jenner’s and Kardashian’s have done it all, Kylie has made her own liquid lipstick and gloss formula that everyone is OBSESSING over; and honestly, I can’t blame them, the colors are absolutely GORGEOUS. […]

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Coachella: Business or Pleasure?

By Rachel Viggiano (SYRACUSE) Every April, the annual Coachella Valley Music and Arts Festival lights up the California desert more than the Cali sun, with the most renown concert that the U.S. has to offer.  The festival takes place over two consecutive weekends— this year, the party started on April 15. However, some have contradicting views on what […]

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#FeelTheBern

in foley square!!! #nyc come March with us!!! @SenSanders @kendrick38 #FeelTheBern pic.twitter.com/BXUulqByDT — Shailene Woodley (@shailenewoodley) April 16, 2016 Canvassing for the first time ever today. And for a primary no less. #FeelTheBern pic.twitter.com/TVnVGoUtAG — Dave_Stein (@Dave_Stein) April 16, 2016 Wow that’s a lot of $27 dollars. How’s that income inequality going? But ya’ll out […]

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#Catmaggedon

Around the Grammys, the non profit organization the Truth initiative released a commercial that started a conversation on twitter. The commercial brought the attention to the internet that cigarettes are killing cats, and smoking = no cats = no cat videos. The commercial caused a trending hashtag on twitter #Catmaggedon and here are some tweets […]

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Big Data: Big Problem or Big Solution?

Advertisers are often faced with the ethical concerns of privacy when considering the usage of big data, “extremely large data sets that may be analyzed to reveal patterns, trends, and associations” (Oxford Dictionary, 2016). It’s frightening that our faces can now be tracked down within minutes.   'Your Face Is Big Data' photography experiment uses #bigdata to track down strangers. […]

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Hijacking Hashtags: #HillarySoQualified

Hillary Clinton supporter Kim Frederick started the trending hashtag, #HillarySoQualified, on April 6. Frederick created the hashtag in response to Bernie Sanders claiming Clinton is unqualified to be president. Twitter users have used the hashtag to support Clinton as well as criticize her. This hashtag in particular highlights the nuance of hashtags. #HillarySoQualified can be used to highlight […]

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Pro-Trump, or Anti-Trump?

Republican Presidential Candidate Donald Trump has been eating up headlines in publications everywhere. It seems every time he speaks, it becomes an instant-spectacle. His followers are often very passionate, as are those who do not agree with his stances. Nonetheless, his remarks and overall personality make for comedic responses. Here’s a few: We owe it 2 […]

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