• To develop audience identification, viral content creation, social media marketing, distributed content, engagement, and analytics skills.
• To connect with people who are excited about the festive period – I feel like a lot of people can identify with this post.

Christmas #cake or #pudding? Buble or Bing? How awesome are your Christmas opinions?! https://t.co/Jh74SseAtB @BrettSVergara #NHBuzzfeed

— Naomi Clarke (@xnaomiclarke) December 1, 2016

Metrics:

View post on imgur.com

What worked/what didn’t:

Maybe the post itself could have been longer.

More posts outside of Twitter e.g. Facebook would have been helpful.

The scheduled tweets and webcard seemed to work well.

Having so many photos made the post very attractive, I thought. The post had a good narrative.