Analyzing the #Oscars (with the help of Sysomos Map)

During the month of February there was social media hype around the Oscars that was shown on television at the end of February. While there wasn’t much conversation though out most of the month, the featured hashtag, #Oscars, is one of the top trending hashtags for this time period.

This is a graph of the latest activity. As mentioned above most of the hype is during the time of the Oscars mainly at the end of the month. This hashtag received over 15.2 million mentions on Twitter alone during this time with an 85% favorable sentiment.

 

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According to Sysomos Map, this tweet by Leonardo Dicaprio is the most retweeted tweet. This is due to his first win at the Oscars. This tweet in particular received 325,947 retweets during the month of February.

 

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Next here is the geographic location as to where this tweet was most popular As one can see it is mainly in America, considering that this is a huge social event in this country. But if one looks at the map, this tweet is also slightly trending in Europe and South America.

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Here are pictures of both the word cloud and the buzz graph for this particular hashtag and we can see that there some of the main words relating to this hashtag are https, best, leonardo, dicaprio, mad, wins, and many more. As far as the buzz graph goes we see some of these words repeat themselves, but here we can see that leo, leonardo, dicaprio, and oscar are the most connected and most mentioned words.

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Being one of the years most popular television events as well as social events for celebrities, and due to Leo’s big win, there is no surprise that this hashtag received so much attention.

 

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