INFLUENCE: When beginning the course on 8/29, my follower count was 297 and now on 11/28 is 328, which is a growth increase of 10.43%. WHAT WORKED: The 31 followers that I gained are majority current Newhouse students, both in the class and outside, faculty, or organizations. Using a previously activated account allowed me to […]
Read more "Personal Influence Growth"Social Media Marketing Plan Background: This tweet was composed based on seemingly common occurrences that happen at peoples Thanksgiving dinners. Many Thanksgiving dinners are with extended families who are just friendly faces, so as conversation starters the question of, “Do you have a boyfriend?” always gets asked. Goals: To receive the highest engagement on Twitter […]
Read more "Thanksgiving Boyfriend Virality Outcomes"Airbnb recently decided to cut ties and religious acceptance and display what can be inferred as an act of anti-semitism. Airbnb decided it was best to remove listings in the West Bank that are Jewish-owned, which inevitably created controversy. Despite the societal push for religious acceptance worldwide, people sided with Airbnb and support what can be […]
Read more "Airbnboycott?"Objective(s): Optimize engagement with Imgur through use of Facebook and Twitter and achieve Imgur impressions of 500 views. Through the use of Twitter Analytics: engagement > impressions. Imgur meme: SpongeBob Brita Twitter Webcard: Have you ever related to @SpongeBob more? #NHsmc #relatable #collegelife — olivia sharf (@oliviasharf) November 8, 2018 Twitter Ads Engagement […]
Read more "SpongeBob Brita Filter Campaign Outcomes"While looking at BuzzFeed’s BringMe! Facebook channel on CrowdTangle, we found that an over performing topic in the last 30 days was a video of Pickle Pizza titled “Pickled Pizza Is About To Be Your New Fave.”¹ View post on imgur.com Consulting additional social media platforms, we discovered that Pickle Pizza was a trend that […]
Read more "BuzzFeed BringMe Trending Topic"The outlet we chose for our CrowdTangle search was BuzzFeed’s Twitter account. We decided to use this outlet because it is the number one digital publisher, focused on news and entertainment, and possesses high user engagement. Thus, we thought it would be insightful to view what type of content and themes receive the most interactions. […]
Read more "BuzzFeed’s Twitter Account CrowdTangle"A dual citizenship with Europe seems cool and all, but let us go through how to obtain one and what it really means to have one.
Read more "To Be a Part of The European Union… Say What?!"When Facebook was founded in 2004, the platform’s popularity continued to increase amongst various generations. It was a place to rekindle, share content, invite others to social events, and connect with friends and family across the world. Now, 2018, fourteen years later, Facebook has become an effective news participant and influencer of political expression. Despite […]
Read more "“Fakebook” or Facebook? Let The Media Consumers Decipher."