Each year more and more people are turning to the internet to create discussions and get their ideas across. It’s also the source where most people receive information, whether it be news or updates on people’s lives, it’s being posted. This has both negative and positive factors for political leaders. A politician can surpass the […]
Read more "Social media can make or break a political campaign"There’s no doubt that social media had a huge impact on the 2017 Presidential Election and the events that followed it. Candidates used Twitter to lash out at one another, protestors connected on Facebook and Twitter to start a movement, and the newly inaugurated President Trump continued to use his personal Twitter to openly discuss […]
Read more "Media Richness & Social Media for Dummies: Elected Officials Edition"It’s not a good start to be labeled as an incompetent before a new job, especially when being the new Education Secretary. The Senate confirmed Betsy DeVos (@BetsyDeVos) as President Trump’s education secretary on Feb 7th. Her confirmation was quite controversial. From her current media presence, she is considered as a billionaire who has no […]
Read more "Survive on social media when people don’t welcome you"Democracy lives online. As an elected official, social media allows you to educate and build a strong following on the issues you are passionate about. It also gives you the opportunity to influence members of the public and showcase your political knowledge. Follow these tips to gain an edge in your social media communications. 1. […]
Read more "How to Gain an Edge as a Elected Official on Social Media"This recent election was more social media friendly than past elections. The 45th President, who shall remain nameless until 2020, had some rather friendly Twitter fingers but lacked when it came to the face to face engagement and dialogue. From my understanding, media richness conveys rich information through face to face interactions and documents, not […]
Read more "Media Richness & Political Woes (No Drake Intended)"In the wake of the recent election, Americans learned just how polarized the country was in terms of its ability to deem a person worthy of their vote. Now that this phase is over, it’s time to get the new set of politicians on the hill whipped into shape. Here is my advice to elected […]
Read more "The Tweets Have It"Abstract: Many older communications theories and frameworks can be applied to modern advancements in how organizations, brands, and influential people communicate with one another. In this presentation, two theories (the Attraction, Selection, and Attrition Framework and the Psycholinguistics Theory) will be examined and subsequently applied to the recent phenomenon that is “Social Media Influencers.” This presentation […]
Read more "Social Media Influencers & Communications Theories"This presentation examines two communication theories and its relevance to modern social media. The first is social identity theory, developed by Henri Tajfel and John Turner, which asserts that group membership creates in-group/self-categorization and enhancement in ways that favor the in-group at the expense of the out-group. The second is knowledge gap theory first purposed […]
Read more "Social Identity and Knowledge Gap Theories on Social Media"Still listening the news songs released by Rihanna or Ariana Grandal? It is time to update your music list. MacKenzie Bourg, a contestant in popular TV reality show—American Idol, releases his original song, Roses on iTunes and brings over 40,000 tweets, using #BuyRosesOniTunes, to talk about the cute, adorable boy and his funny ice cream […]
Read more "Music Hashtag Is Trending"The hashtag #YesAllWomen started on Twitter as a social media campaign for women to share stories and examples of misogyny and violence against women. A Sysomos MAP analysis shows how much of an impact #YesAllWomen had on the conversation of modern-day gender discrimination. The most retweeted Tweet: #YesAllWomenpic.twitter.com/I3acfzwfWz — Feminist Culture (@feministculture) December 20, 2015 […]
Read more "#YesAllWomen – Story Behind the Hashtag"