Ju Ju On That Beat

We created this video to participate in the virality of Ju Ju On That Beat.  As well as provide some facts and analytics on how juju on the beat has became a household name from the twitter sphere. Ju Ju on That Beat first came on the scene in August and as of November 13th over 790,000 people have tweeted about this. The topic averaged 360 tweets per hour. After reading through the spike analysis we saw that 290,000 videos were made mentioning Ju Ju on That Beat and it only made sense to include people dancing in our explainer video.

 

A few other tweets about Ju Ju On That Beat

NHBUZZFEED JuJu On That Beat

Twitter Spike NHBUZZFEED

Elani Ruddock, Danielle Montoya, Justin Alvarez, Morgan DeChalus

One thought on “Ju Ju On That Beat

  1. I thought this was both funny and insightful! It’s crazy how things like this go viral and everybody gets involved. It reminded me of the mannequin challenge in a way where everyone seemed to take videos with his or her friends and post across social media platforms. It’s definitely a huge trend for our generation to become obsessed overnight with songs and dances like this and share them for all the world to see (and giggle).

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