A meme is an artifact that is passed on from person to person and spread throughout society. It is a cultural element of a system or behavior. It can be a humorous image, video, text, phrase, etc. that can be repeated and spread online. Specifically, memes are often found on the Internet and on social media platforms.
When I think or say the word meme, I oftentimes instantly think of a funny image or gif with a phrase overlaying it. Some memes are relatable which make them funny and some are used to inform or educate an audience about a certain topic. Therefore, I think that memes are often shown on social media to be humorous. In addition, I think that professional accounts use memes to grab the attention of an audience and be more personable with those that view their content.
The meme shown below is meant to be humorous. It is humorous because many people can relate to it when purchasing an order, especially if it’s something you’ve been wanting or waiting for. I can personally say that I have done this in the past where I’m constantly checking to see if my package has arrived or if the delivery person is outside about to deliver it.
— College Student (@FactsOfSchool) January 21, 2020
In this meme, Reddit was adding humor by placing a gif to a statement that many can relate to. Because Reddit is meant to inform and generally has funny posts, many are often caught unintentionally scrolling through their feed, especially when going to bed, and soon realizing that they are twenty plus posts deep and going to bed later than they anticipated to.
Me going down another rabbit hole on Reddit instead of getting 8 hours of sleep pic.twitter.com/55DZY0yZmG
— Reddit (@reddit) January 15, 2020