With each story that leaks out to the press its a legitimate question. Lately,the sentiment towards the former Cleveland Browns quarterback is increasingly negative with each successive mess up. Just take a look at the Twitter feed for #JohnnyManziel after his latest escapade: Is it even news any more when you hear about Johnny Manziel […]
Read more "Does Anyone Like Johnny Football Anymore?"Around the Grammys, the non profit organization the Truth initiative released a commercial that started a conversation on twitter. The commercial brought the attention to the internet that cigarettes are killing cats, and smoking = no cats = no cat videos. The commercial caused a trending hashtag on twitter #Catmaggedon and here are some tweets […]
Read more "#Catmaggedon"Advertisers are often faced with the ethical concerns of privacy when considering the usage of big data, “extremely large data sets that may be analyzed to reveal patterns, trends, and associations” (Oxford Dictionary, 2016). It’s frightening that our faces can now be tracked down within minutes. 'Your Face Is Big Data' photography experiment uses #bigdata to track down strangers. […]
Read more "Big Data: Big Problem or Big Solution?"In this challenge I had the objective to gain website clicks and engagements on the content that I drew. I chose to make my content and tweets to revolve around the Masters golf tournament in order to segway off of the hype of Masters week and possibly gain engagements as the week went on. Here is […]
Read more "Viral Challenge Wrap Up"For my viral content challenge I created a meme I thought many students could relate to. I had the aim of building a larger larger audience within the Syracuse community. I thought this meme would perform well because it is very relatable and always sparks a good chuckle. When you walk into class and no […]
Read more "How to campaign to create viral content"View post on imgur.com Any Pizza Is A Personal Pizza… I Promise! #Pizza #NHsmc https://t.co/dgzvT3WDZ5 via @imgur — Chris Morman (@ChrisMormanTV) April 6, 2016 My objective of this specific social media campaign, was to share a fun, awesome, love for pizza. Obviously, it’s a light-hearted campaign, that pokes fun at one of the greatest foods […]
Read more "Results of My Social Media Campaign"#MaketheChange is a movement that aspires to inspire others to make subtle changes in their diet and lifestyle choices that reduce their risk of becoming obese and dealing with subsequent health issues. I used several tweets with different copy and photos in addition to my promoted Twitter web card, seen below: View post on imgur.com […]
Read more "#MakeTheChange Viral Challenge"For our viral content challenge, I decided to make a meme of myself, incorporating the Crying Jordan theme. When the challenge began, we were in the midst of March Madness ending. The Syracuse Men’s team was knocked out of the tournament during our Final Four face off against UNC. The Syracuse Women’s team was in […]
Read more "Wrap-Up with Crying Jordan"The task of going viral may seem insurmountable. How can I both create content that people want to see and how can I get those very same people to see it? My objective for going viral was to make sure I not only completed the guidelines of the assignment, but to go above and beyond, and get […]
Read more "The Fight For Virality"Campaign Objective: Drive engagement with an original #BirdieSanders meme through organic and promoted tweets. Engagements are measured through a Twitter webcard and Imgur “views.” Imgur webcard: View post on imgur.com Twitter card: https://cards.twitter.com/cards/18ce54add3g/1mikn Analysis of Results: The views on my Imgur image, as well as, the engagement with my Twitter Webcard throughout the course of my […]
Read more "How Viral Did The Newest #BirdieSanders Meme Get?"