How are modern social media impacting your relationships? Social media allows me to extend my relationships beyond those in my immediate contact area or beyond people or are within close proximity to me on a daily basis. For example, I was studying abroad last semester in France and I befriended some international college students while […]
Read more "NHsmc Blog Post 1"The uses and gratifications theory (UGT) is a way of understanding why audiences use media and what they use it for. It can be applied to many areas of society from entertainment to news content. However, it’s relevance in social media cannot be understated; millions of people use Facebook, Twitter, Instagram, and countless other social […]
Read more "Social Media Branding and the Uses and Gratifications Theory"This presentation will cover the media priming and minimalist instructional design theories and their relevance in social media. The media priming theory posits that media is more effective when prior context is given to an audience first. This is similar to psychological priming where an audience is given “hints” to events that will occur in the future and […]
Read more "Priming and Minimalism Communication Theory"