It’s election season and #FeelTheBern is everywhere in my Facebook and Twitter feed. Be it used to rally behind Sanders or to poke fun at his fans, it seems you can’t escape this hashtag. But it’s hard to see the true effect of #FeelTheBern just by considering what’s in one’s own closed-off circle. To get a better picture, a much larger scope is necessary.
Not surprisingly, the hashtag is tightly tied with both Bernie Sanders and Hillary Clinton, as well as the whole democratic debate. While the primaries are part of a larger scale election process, ties with the republican side was very minimal. For example, although Trump is very much a competition for Sanders in the long run, comparison is still mostly limited to Clinton. That said, it must be pointed out Trump is nevertheless the only republican candidate that Sanders is compared to, which leads me to believe that the democrats of Twitter don’t see most other republicans as threats.
As you might expect, most of the conversation on #FeelTheBern is happening in the States. However, it’s interesting to note that outside the country, there are many people still who are making their voices heard. The map above indicates that a large portion on Europe and South America have stakes in the US election, while Asia and Africa seem mostly indifferent to it.
Another thing to consider is the tweet’s popularity on a national level.
California is the most vocal, followed closely by Texas, New York and Florida. Meanwhile, states that had their democratic primaries during February are surprisingly low on the list, particularly New Hampshire, which saw a Bernie win.
Three of the four most retweeted #FeelTheBern tweets are actually in favor of Hillary.
— NadelParis (@NadelParis) February 15, 2016
END OF THE ROAD HAIKU
— @LowHaikuPolitix (@LowHaikuPolitix) February 29, 2016
— NadelParis (@NadelParis) February 8, 2016
Whereas #FeelTheBern may have been conceived as a battle cry for those rallying behind Sanders, it may be shifting towards the opposite. If I were him, I’d be very worried about my opponent high jacking my conversation, especially considering the rise of #BernOut and #ImWithHer.