Influencer Growth Analysis

PART ONE: Started: 0 Currently: 28 followers % Of growth = 28% Over the semester I knew it was going to be a challenge to gain followers while starting from none. In the beginning I started to follow a lot of my peers from class because a lot of us were in the same position. […]

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Chick-Fil-A’s Breaking News

While browsing Twitter today I noticed the most trending hashtag happened to be #ChikFilA. After reading numerous tweets I learned about the issue at hand and am not surprised about the amount of controversy this topic is getting. To summarize, Chick-Fil-A has always had a reputation of being against the LGBTQ community and were supported […]

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Campaign Analysis

Objective:

  • To be over 500 views on Imgur
  • The background of my campaign came from accounts that I follow on Instagram such as memezar. I saw the layout of it in a different tweet and came up with a lot of different ideas of what I could do. I also noticed how tweets are popular if they take a dig at getting old or “adulting” so I wanted to make it something about that as well.

example meme

View this post on Instagram

Ummmm @kiracohen

A post shared by Betches Media (@betches) on

 

 

Imgur meme:

GETTING OLD HURTS 

 

Analyzation of Campaign:

When I was first coming up with ideas for my meme, I went through the saved folder I have on my Instagram of all of my favorite ones. I decided that I did not want to incorporate a picture in my meme I had faith that words could help me achieve my objective. When I first brought my meme to class, I had high expectations and thought it would be the most “shared” aka, have the most stickers. I received a few, but not as many as I had hoped. However, when I posted my meme to Imgur in the first 55 minutes I had over 500 views; hitting my objective almost immediately. The tags that I put in on my meme were “funny,” “kids,” “lol,” “growing up,” and “getting older.” I feel that the tags is what helped my memes go viral on Imgur, where in class my audience was just limited to classmates. I achieved over 102k views on my meme and this achieved all of my goals and expectations.

Final Engagement Number:

  • 103,040 views, 169 comments
  • No one created a deriviative of my meme that I saw
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Why is Coffee so Expensive?

This Video talks about the amount of money that companies are charging for coffee. College students have it hard enough with managing money and it is unfair how much of their budget goes into coffee. Coffee is a necessity for many people, so why are they being punished for that?   

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