Objective To reintroduce a millennial audience to the excitement, anticipation, and comedic slang/jokes that came from the loved TV sitcom. Introduce a new audience, the young and current Disney watchers, to the characters and inside jokes of this TV sitcom in anticipation to the new series. Web Card: 90s kids can relate to this on […]
Read more "Baxters Back, Alright: Viral Content Challenge"Stephen Curry is considered to be one of the top 3 basketball players in the NBA currently. He is best known for being a “sharpshooting wizard”. Walking on the streets I found his doppelgänger- which refers to an exact look-alike or double of a person. With that, I created a Twitter ads campaign to drive […]
Read more "Steph Curry’s Doppelgänger: Viral Challenge"Having just had the Presidential election, social media is filled with different opinions and opposing views. It’s interesting to see how a single hashtag can be used in drastically different ways. To analyze this further I chose to observe conversation around Donald Trump, by searching #Trump. Although some of the tweets against #Trump may stem […]
Read more "Politics in Social Media: Is All Publicity Good Publicity?"To many it seems that the United States has been separated into two. After the results of the election last week, #NotMyPresident began trending on Twitter. Supporters of both Hillary Clinton and Donald Trump took to twitter to voice their opinions on President-elect Trump. Supporters of Hillary Clinton maintained their support for her by sharing […]
Read more "America is saying “#NotMyPresident”"S/O to @Penn and @Harvard for reminding us why many of America's top students are passing on its "elite" universities #Penn #HarvardSoccer — Robert Enright (@roberteno1) November 12, 2016 “#HarvardUniversity fosters the culture of #sexism that pervades the rest of the nation.” https://t.co/9KMEqmJ5pi #HarvardSoccer — The Establishment (@ESTBLSHMNT) November 7, 2016 I am sick & […]
Read more "#HarvardSoccer"The presence of global warming in our world was not only recognized as a highly debated issue throughout our last election, but each and every day people argue on the truth behind this matter. Some do all they can to save our planet and stop global warming from occuring, while others don’t believe that this is a legitimate […]
Read more "#GlobalWarming: Hoax or Horror?"As Donald Trump has become our next president, there are a range of emotions from not only the American public, but the world surrounding the 2016 election. There are people who do in fact, believe in Trump: Inside the Beltway: 84% of Americans say #DonaldTrump's the man https://t.co/iIdWN2EwY1… #politics #Election2016 pic.twitter.com/h7OUt3prUY — Donald J. Trump […]
Read more "#Election2016"The hashtag #Election2016 has been used in several different ways to highlight different components of the presidential election. Countdown to #election2016! #whyIvote #whyImvoting #gotv pic.twitter.com/aJ7tR7slVz — IGNITE National (@IGNITE_National) November 5, 2016 Above, #Election2016 is used with hashtags like #GOTV to encourage people to vote. "He cannot be our president. Once you divide us, you […]
Read more "#Election2016"It is reassuring to know that the US is not the only country currently experiencing a political uproar. With the recent election of Donald Trump for president-elect of the United States, many are looking overseas for relief. Unfortunately, Americans are not the only ones experiencing a national divide. The tweets inserted below comment on two […]
Read more "#Brexit: For the Good or the Bad?"Objective The objective of this campaign was to gain engagement on an Imgur link and a Twitter webcard featuring an original meme. In this case, “engagement” includes the number of Twitter webcard clicks, as well as the number of Imgur views the meme receives. The objective of the campaign was to drive viewers to click […]
Read more "Viral Content Challenge Results: Autumn Meme"