Viral Content Challenge Campaign Analysis

Objective 100 Imgur views 5 Twitter likes 10 Facebook likes Imgur Meme Its Finals SZN Twitter Web Card its #FinalsSZN…..time to get crackin'! https://t.co/BbPz8hpq28 — Sasha Allison (@sashaallisong) April 5, 2017 Twitter Ad Engagement & Spend View post on imgur.com   Analysis  This challenge presented many new obstacles for me including creating a media plan, adapting […]

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Viral Assignment

OBJECTIVE The objective of this meme was virility. This could be measured by impressions and engagement. The measurable goal was to reach 400 views on Imgur. MEME TWITTER WEBCARD https://cards.twitter.com/cards/18ce54glqr0/3x6kn TWITTER ADS ENGAGEMENT & SPEND I spent $0.50 per day for a total of $4. The audience was any gender in the United States. The […]

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#FAIL: Why Meme Campaigns Flop

Objective(s) 500 views, 2000 reputation points on Imgur (didn’t achieve) 50 likes, 2 shares, 5 comments on Facebook (didn’t achieve) 150 likes, 5 comments on Instagram (didn’t achieve) Earn 3 new followers on Instagram (achieved) Earn 5 new followers on Twitter (didn’t achieve) Imgur Meme But like can you not Twitter Webcard Tweet #13ReasonsWhy is […]

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Sliding Into Obscurity

Going viral is similar to the medical term “virus” because viruses infect one person who infects another person and vice versa. Going viral online means that the people who viewed a video, a photo, or in this class’s case, a meme, were infected by the meme and passed it along online because a person was […]

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Going Viral

This past week, I have been focused on the objective of reaching 500+ views on an original meme, which I had posted to Imgur… senioritis at its finest   The purpose of this meme was to target high school/college students, who understand what it’s like to struggle and be overwhelmed with schoolwork. College memes are […]

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