For this assignment, our topic was Hurricane Irma. We chose this topic because we knew that it made a lot of headway with all of the places that it affected. We first looked at the latest activity. We found that a majority of the recent activity was retweeted information, because whether affected or not, a […]
Read more "Hurricane Irma on Twitter – a Sysomos Story"The Pumpkin Spice Latte, (aka the #PSL) is widely contested. Is it basic or buzz-worthy? We set out to find out more about the classic drink and its social media presence on the day of its 2017 Fall season launch. Latest Activity: As soon as Starbucks started selling PSLs on September 5th, users went straight […]
Read more "The PSL Twitter Takeover"New York Fashion Week made quite the splash on Twitter. On September 1, 2017, there were 2,000 impressions regarding “New York Fashion Week” or “#NYFW” on Twitter. New York Fashion Week went from September 7 to September 13. On the first day it made 46,000 impressions, it peaked on September 10 with 141,000 impressions and […]
Read more "A Look Back at New York Fashion Week 2017: A Twitter Analysis"On Monday night, September 11, 2017, Beth Mowins made history by becoming the first woman to call a nationally televised NFL football game. Although a highly praised achievement for women in sports, twitter users had a lot to say about a woman invading a male dominated space for the days that followed. On a global […]
Read more "Twitter is Split on Welcoming a Woman into the NFL Booth"The U.S. Open is one of the most important events in tennis. It is one of four “grand slams” in a year-long competition of tournaments and it generates hype from even the most casual fans. Every major sports event draws attention on social media, especially on twitter where people are able to engage in a […]
Read more "The Buzz Around The #USOpen Finals"Latest Activity With over 9 million mentions, #Irma was certainly a hot button issue on Twitter during this timeframe. There are clear conversation spikes around September 6 and September 10. On these days, Hurricane Irma hit Puerto Rico and Florida, respectively. Twitter was used as a method of communication during the relief effort for Hurricane […]
Read more "The Story Behind #Irma"The US Open, the fourth Grand Slam tennis tournament of the year, took place from August 28th to September 10th, 2017. This is the only Grand Slam tournament that takes place in the United States. People from all over the country and the world come together to watch and discuss this celebrated event. Lastest […]
Read more "Serving You Some #USOpen Analytics"The date Sept. 11 has carried significance for the 16 years following the terrorist attacks carried out that day in 2001, which killed 2,977 people, according to CNN. Social media reflects that, as many people take time on that day to join the conversation in remembering the events and those lost. One of the more […]
Read more "Analyzing the use of #NeverForget on 9/11"Latest Activity Activity for the hashtag #GermanElection peaked on September 3 because the most important debate of the election occurred that night. A three-day television discussion including candidates from parties not in the main debate caused the hashtag to pick up again September 6-8. Then as the election was approaching, we see a steady climb […]
Read more "What the world thinks about the #GermanElection"Amorray Marcano, Lisa Nho, Tania Joseph This particular post on the BuzzFeed UK page has been attracting audiences from all over, with its views topping over 14 million, its “likes” over 200,000, and shares over 400,000. Many people, especially women who watched chick-flicks from the 2000’s, reminisce about the movies of those times. The emotion […]
Read more "People Try to Remember Their Childhood TV Shows and Characters"