Overall I would consider my viral content challenge a success I received good engagement on my twitter web card and on my meme that posted to imgur. At the end of the day though I probably could have tweaked some things in order to achieve more engagement. Here is my twitter web card, I did […]
Read more "Viral Content Challenge Analytics"The objective of this Viral Content Challenge was to make my “#Carboloading” meme go viral and identify and develop an audience within the social media community through advertising on Twitter and marketing on social media platforms. My initial goals for this campaign was to get 10 retweets, 15 favorites, and 50 engagements on Twitter. […]
Read more "When Your Diet Starts Tomorrow #Carboloading"My sister’s dog is–without a doubt–the cutest dog in the world. I’m lucky enough to capture her comedic poses and odd faces and produce gems like this one: Is Dis How U Yoga??? My initial objective when launching this viral marketing campaign was to engage with dog lovers, and reach the tangible, quantitative goals set […]
Read more "Dogs + Memes = A Winning Combination"During the month of February there was social media hype around the Oscars that was shown on television at the end of February. While there wasn’t much conversation though out most of the month, the featured hashtag, #Oscars, is one of the top trending hashtags for this time period. This is a graph of the […]
Read more "Analyzing the #Oscars (with the help of Sysomos Map)"When we started this project the biggest goal that I had was to try and engage with my top followers. I used social rank to determine who my top followers are. Those two happened to be two up and coming rappers in Lil B and Boo Agee. I also used Twitter analytics to see what […]
Read more "My Social Media Marketing Campaign"With the conclusion of the viral content challenge, though having met my goals for the most part I noticed things I did well and things that I could have done differently In my original social media marketing plan I set goals to hit 10 retweets, 25 likes, and 4,000 impressions. What I didnt realize was that […]
Read more "Truth: Going Viral is Hard"The objective of this social media campaign, as stated in the marketing plan, was to poke fun at the candidates for the 2016 Presidential race and capitalize on search traffic looking for that type of content. Current Presidential mood #Trump2016 #Cruz2016 #Hillary2016 #Bernie2016 https://t.co/HWGT0MJI4p — Josh Schoch (@JoshSchoch) April 6, 2016 The content itself could […]
Read more "The Face of Politics"The Panama Papers are a world-shaking leak of 11.5m files from the database of the world’s fourth-biggest offshore law firm – Mossack Fonseca. Twelve national leaders and some celebrities such as Nawaz Sharif, Pakistan’s prime minister; son of Egypt’s former president; the prime minister of Iceland, Sigmundur David Gunnlaugsson, soccer player Lionel Messi, Chinese actor […]
Read more "#panamapapers reaction"As I approach the end of my senior year, I started getting sentimental. I’ve done a lot in college and over the past few weeks I’ve been doing a lot of reflection on all that I’ve been able to do at Syracuse. Out of all the experiences I’ve had, being a part of University Union […]
Read more "Viral Content: College is about the #memories"Imgur Content View post on imgur.com Twitter Webcard Who else is feeling #TGIF today? #Nhsmc#HumpDay#2MoreDays https://t.co/CroWNnzg4o — Bari Bressman (@barigbressman) April 6, 2016 Objective: I am marketing this photo to engage with my audience, with a funny, spirited, and uplifting photo, to drive engagement and conversations to my social media account and hopefully become viral. Results/Engagement View […]
Read more "Viral Content Marketing Campaign Conclusion"